How BIBA became a household brand

Forbes India's Neha Bothra interviews BIBA founder Meena Bindra, who shares how she disrupted India's ethnic-wear market and built a beloved brand from scratch. At 81, the first-gen entrepreneur reflects on defying odds, handing over reins to her sons, Warburg Pincus' role in scaling the business, and her dream of going global. Watch the full interview now.
Published: Apr 30, 2025
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